
benchmark-imagination-american-express1
American Express London 2012 Hospitality Center: Corporate identity system and collateral material developed for the Amex 2012 Olympic Hospitality Center. Five different letterheads and envelopes. 8 ½ x 11" each printing cool grey and one of five different spot colors. All printing on Mohawk 80# Superfine Ultra White Smooth Text. Collateral material consisting of pocket folders with glued pockets printing black and cool grey, 10 step tab dividers, three different menu jackets, gift cards, prediction cards, five different pocket agenda folders.